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news and blog section
keeping you up to date with events and product news


AVID PRODUCTS are known for their longevity and high second-hand residual values. To this end, we maintain a database of serial numbers and ownership details of both new and second-hand products. If you are interested in purchasing a used AVID product, we strongly recommend you obtain the serial number and contact us before purchase to confirm the products' history and legitimacy.


UPGRADES -    We are committed to continually improving our products and were possible we make these upgrades available to all owners.
Upgrades can only be supplied in full, partial upgrades are not available....(read more...)


        2009


TOP AWARD -    Product of the Year 2009 is awarded to our Acutus turntable by Poland's High Fidelity. Whilst we already have many awards, this is especially gratifying as it’s decided over all formats and equipment types. Good to see that despite its demise decades ago, vinyl played by Avid still reigns supreme.


YET MORE SHOWS -    Follow us on the show blog to Warsaw, Poland. One of the best shows we have ever visited and with 8500 visitors never a quite moment........ PICTURES


MORE SHOWS -    had us visiting Madrid and Paris on 17/18 October. See you there or follow us on the show blog ........ HERE


SHOW TIME -    has come around again and with so many new products Avid has two rooms full of World Premiers. From the Anniversary turntable and Pulsare phonostage to our new Isorak and accessories.
Sorry if you can't make the trip, or just a retailer to busy watching an empty shop, because its all happening here.
If you can't visit us, Avid will have its own show blog during the event, with images and comment. Follow us........ HERE


GLOBAL CONSPIRACY UNCOVERED -    HIFI Choice magazine has exclusively uncovered Avid's global conspiracy involving every other publication across the world. Diva II gets 'bloodied' by rivals that have faired less well in all other journals. Reports of blind listening tests in small room leaked by one of the listening panel onto audio forums before publication confirming professional journalistic standards.
Its discovered the original Diva was superior and that Avid cut costs by replacing the old platter with....the same one !!
Either the rest of the world's press has it wrong or perhaps Avid is really hurting the competition. Listen for yourself and judge.


SP SPREADS -    Two years in development, the existing Avid range improves. Turntables above Diva2sp have new power supplies incorporating DSP technology, twin belt drive and revised main bearings. Speed adjustments are now possible using the power supply and improved frequency signal generation has improved motor stability and vibration, further improving its smooth power delivery.

Additionally all these models use our new twin belt drive and revised bearing, improving platter dynamics. Treble definition, bass attack and control has improved keeping our products sound quality ahead of the field.   more details to follow

All existing turntables can be upgraded directly with the factory.


SILENT POINT -    New bearing material improves bearing noise still further...(read more...)


LAUGHABLE 'PLUS' -    Previously we mentioned a new 'jump on the bandwagon' turntable which appeared in HIFI Choice iss.319.

Now it seems the original company who was tasked to manufacture them is 'flogging' them off as they have not sold, hence another review of the same thing in HIFI World iss.7 under a different brand. Whilst we welcome anyone to this market with new, fresh and progressive designs, its a pity that so many 'me too designs' have recently arrived in a hope to make a fast buck.

One thing you are assured of with an AVID. We design and manufacture ourselves, have a unique design philosophy, don't copy or make better others or use 'me too' materials. You'll be happy that in six months time you will not see the same turntable with a different badge for half the price being parallel sold. Many companies make turntables, but there's only one AVID.


Audio '09 CONFIRMED -    Come meet us and see our new products... (read more...)


AVID DIVA II SP -    Avid's latest addition builds on the sucessful Diva II and makes some big improvements... (read more...)


AVID ISOPUK -    Adding on the success of our new alignment gauges, ISOPUK offers an isolation solution... (read more...)


UK PRESS HAILS DIVA -    Just when we thought it couldn’t get any better, UK magazine HIFI World tests the Diva II in a group test.
With comments like "the Avid is poised, sophisticated and blessed of the sort of scale, grandeur and authority that usually commands a much higher price tag..." and "As far as I am concerned, the Diva II leads the field at this price point..." (read more...)


AFRICAN DIVA -    Reviews don't come much better than this...(read more...)


NEW TRACKING -    Phono cartridge alignment gauges for universal use and specific ones for SME, Linn and Rega style arms...(read more...)


AVID OPEN-DAY -    Many have expressed an interest to visit our factory, see how we manufacture and listen in our demonstration room.
We have set aside June 24th as our open-day, however due to the restrictions of our location, numbers are limited. There will be a morning and afternoon session and with only 15 spaces for each session you need to contact us ASAP to book your place...(read more...)


LAUGHABLE -    The latest issue of HIFI Choice magazine (iss. 319 - MAY) here in the UK has run a review of a new turntable. Whilst we are not making comment on its design or quality, there was something written that clearly shows the difference between a product designed with a philosophy and one which is just made for the sake of making money.
Avid has a distinct design philosophy which involves everything from precision engineering and micro mechanics through to the psychical properties of materials, resonance control and impedance characteristics. This is what makes for the final product and the quality of product you expect to hear. When reading the following statement, it truly makes you wonder about some products.
HFC: What's the difference between acetyl an acrylic?
JJ: I'm not sure. I think there's a very slight difference, but the main factor was that acetyl was cheaper....
Perhaps when you 'think' about such a product you should ask about a 'slight' discount and not bother with the 'main factor' - MUSIC !!


LONDON DEMO'S -    Avid will be exhibiting with our retailer, AudioWorkshop at the forth-coming London Hi-fidelity show on March 28/29th. There will be closed demonstrations at 12 noon on Saturday and 2pm on Sunday, so come listen to the difference between the models in our range and talk about our future products... (show details...)


ACUTUS STILL ON TOP -   First major review of the Acutus since 2003 still puts the Acutus on top of the hifi world... (read more...)


NAIMED PICTURE -   Naim's forum has many loyal contributors the World over and the envy of many other brands.
Every year proud owners post pictures of their systems and the winning 2008 image was of particular interest to us; << winning image >>

Regarding the forum, recently Avid has become topical, with supporters and the detractors who have little or no experience of our products but a lot to say nevertheless. From our perspective I'm pleased that there is, if somewhat ignorant and biased, such passion expressed about our hobby, although some ill-informed remarks are as childish as the alias names given.

We manufacture our products to the highest standards for those who enjoy what we offer, we do not force people to listen or buy our products, however it shows the importance of an unbiased demonstration and the listeners audacity to purchase without fear of ridicule.
One recent thread saw some people being censored as passions rose, however one comment stood out from all the rest....

'I just don't think these decks are as night and day as many of you seem to think - I use both Avid Sequel and LP12; both with AROs and Dynavectors through Naim and they're both great, albeit one might be slightly more musical / propulsive & one might be more neutral / clean / dynamic but to suggest that one or the other is 'broken' / worse than an SL1210 / boingy, noisy, boring is just plain foolish'


POST AVID ROADSHOW -   Thank you to everyone who visited us at the Norwich Road Show. It proved to be an interesting evening with much involvement, listening and good discussions. We are looking forward to the next event, which will be posted shortly.


AVID ROADSHOW -   We are please to confirm that throughout 2009, AVID will be hosting several dealer events, giving you the chance to meet us in person and hear the difference our turntables can make. First event will be held in Norwich with our dealer 'Audioworkshop' on Wednesday 18th February. Spaces are limited, so please contact either Avid or our dealer to confirm your place.
Future dates will be confirmed in the near future.


AVID ON BBC -   ok so it’s in the background. At the launch of the Lightning sports car last year, which AVID help manufacture parts, an interview was conducted with Lightning MD Chris Dell. Talking in the background was AVID's MD Conrad Mas, with one of the world's best known audio reviewers, Paul Messenger. Discussing Avid input into the project, its something we hope to become further involved with throughout 2009. During the interview you see some of the parts manufactured by us, noteably the charge point with all its glowing LEDs and the interior metalwork. See the odd glimpse of an Acutus turntable which is playing the background music and pictures...

<< View >>

<< Talking >>

<< Inside Car >>

<< Full Report >>


MANUAL DOWNLOADS -   Revised and improved, our instruction manuals for current products are available in PDF format to download.
Now including a comprehensive picture gallery assembly guide, existing owners will find this useful and anyone thinking of investing in one of our designs... (read more...)


IT'S TRUE -   an Avid Diva II finds its way into the pages of HIFI News. New management?... (read more...)


DOWN UNDER -   Volvere shows the way its 'done right' in New Zealand... (read more...)


        2008


AWARDS -   it's that time of year, when products exceptional performance is recognised and this year the Sequel wins 'turntable of the year' from HIFI World magazine... (read more...)


AVID SCREENS -   from China a movie advert staring Jeff Cheung, filmed by our distributor at their impressive Hong Kong showroom and featuring an Avid Volvere with supporting roles by Chord, Focal and a very pretty girl... (read more...)


WHAT HIFI MAGAZINE exposes AVID -    more motor show press... (read more...)


IMAGES FROM HONG KONG -    a selection of images from the recent hifi show... (read more...)


MOTOR SHOW SUCCESS -    adventures outside audio... (read more...)


PLATFORM RECEIVES SUPPORT -    latest HFC review... (read more...)


LONDON MOTOR SHOW -    Acutus on show... (read more...)


VIVA LA DIVA -   First review of our new Diva II... (read more...)


RACING AHEAD -   AVID become's level one supplier to Mosler Motorsport... (read more...)


AVID SCREENS -   Many have noticed Avid turntables being used during the first series of the American critically acclaimed comedy 'Californication', starring David Duchovny. Filming has commenced on the second series, again using the Black Volvere.
Making an appearance in an AMEX advert screened in the USA, the Acutus makes a stunning opening view, whilst a rare chrome finished Volvere, one of only 21 ever made, again makes the opening of a YouTube movie. (read more...)


NEW WEBSITE -   Welcome to our new, clean, fresh looking website which has much more information. More company profile reviews, better navigation through our products and purchase menus and our support section. Here you can register your product, contact our dedicated technical support desk and download print quality images.


NEW DIVA II -   Production of the original Diva turntable stopped last year, despite demand, in the face of ever-rising material costs its retail price became to high. Coupled with our decision to break links with our Japanese distributor, its original intended market, we saw the opportunity to produce a turntable more akin to our other designs. Our goals of improved sound quality, ease of use and target price over the previous model have been achieved and supplies should be available in June 2008. (read more...)


PRODUCT REGISTRATION -   This new online service lets you to extend your warranty from two years to five. Any existing owner can register, whether you’re the initial purchaser or you bought the unit used. You can help us with information about yourself, which in turn lets us keep you better informed, from pending new products to exhibitions. (read more...)


NAIM SLIDE -   Our new precision adapter for the naim aro pick up arm is now available. Easy mounting onto any of our turntables, the naim arm can now be adjusted accurately for overhang using our supplied alignment gauge, giving better stylus tracking, reduced distortion and record wear during playback. A cue mechanism and adjustable armrest help to make this arm user-friendlier. Purchase direct from us or through one of our outlets. (read more...)


LEVEL 45 -   More than just a level, an Avid precision level, complete with 45rpm adapter. Level everything from racks to turntable platters. Ideal to level suspended turntable platters as when used together it weighs 180grms. The level can be used over the centre spindle to be ultra precise. Purchase direct from us or through one of our outlets. (read more...)


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